Going Social with Your Corporate Video Some of our larger clients have separated their website operations from their social media efforts. This is an outgrowth of the decision to make websites part of the IT department and social media part of … [Read more...]
Before You Start Your Video Production, Ask Yourself Why?
April 1, 2013 By Leave a Comment
We love it when clients call with a great video project and want to launch it yesterday. We’re in the business of video production. So, of course, we want to accommodate clients with their video production needs. Our initial conversation with … [Read more...]
How Do I Use a Corporate Video for Marketing? Part Two
March 28, 2013 By Leave a Comment
It’s a common question. In Part One we covered the essentials. Those elements you want to make sure you have in your corporate video before you launch your marketing campaign. Your Website. Of course the first place you want to use the … [Read more...]
The Ultimate Video FAQ
March 15, 2013 By Leave a Comment
One of our clients, a very successful insurance brokerage company, had an interesting challenge. How do you answer a variety of technical questions without long boring blocks of text? Sure, we could use video. But what if we want to update the video … [Read more...]
VSEO Makeover: 90 Days to Page One – P.10
March 14, 2013 By Leave a Comment
One year later. How did our VSEO strategy work? Was it successful? Was it successful? That’s an easy question. Google the term: VSEO. Last time I checked we were sitting about middle of page one. Once you spot us on the page. Give the link a … [Read more...]
VSEO Makeover: 90 Days to Page One – P.9
March 11, 2013 By Leave a Comment
So, what was our content strategy for conquering page one? Itemscope is about defining content. Breaking the content into “microdata” so it can be consumed by the search engines in bite-sized morsels. But that means you need content. What kind … [Read more...]
Internet Explorer 6 is Dead
January 22, 2012 By Leave a Comment
It was a long, slow death. And it was a painful death for developers who had to support Internet Explorer 6 since 2001. With Microsoft’s new browser IE10 (code name “Metro”) just around the corner, IE6 is now the preferred browser for less than … [Read more...]
iPad Going to School
January 20, 2012 By Leave a Comment
No surprise that the use of Apple’s iPad continues its upward march. What’s interesting is Apple’s new push into textbooks for the iPad as a way of expanding its market mind-share of school age kids. The hope is youngsters growing up on the … [Read more...]
Google Mobile Ad Revenue to Top $4B
January 11, 2012 By Leave a Comment
How big is mobile? With one-half of all adults now surfing the Internet with a mobile device, Google’s advertising revenue from mobile ads could top $4 billion in 2012. That according to an analyst with Piper Jaffray. That would nearly double the … [Read more...]
The Death of Flash
December 21, 2011 By Leave a Comment
Why is the death of Flash important for your business? Two quick facts. Flash is on about 99% of all desktop computers. One-third of all PC users have Internet Explorer installed. In March, Microsoft will begin distributing Internet Explorer … [Read more...]
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