Business owners and managers are generally an impatient lot. I can relate. My first venture into the tech world as a business owner dates back to the mid-eighties. A certain impatience is important when building a company. We frequently see the … [Read more...]

Itemscope defines your content for search engines Local search and search engine optimization is huge. It’s one of the big changes to search marketing in the past couple of years. Your searches are most likely targeted by your location and you … [Read more...]

Using the Itemscope to power search results Yes, we’re techheads. Guilty. We are also business people. At our shop code has to serve a business function or we throw it out. Itemscope is one of those rare codes that has a huge impact on business. … [Read more...]

Using the Secret Search Engine Weapon. So, you’ve built out your site with some really cool graphics and video. It looks awesome. But you don’t seem to be getting any lift from the new design. Your ranking on Google has barely budged. Take … [Read more...]

Part 5: Building a Solid Platform, the basic SEO code Wow, there is a big downside to having a successful SEO campaign. It never occurred to me there would be a darkside to SEO. But there is. With a successful SEO campaign you can get … [Read more...]

Part 2: What is Page One? We selected VSEO because the term 1) accurately describes our experience and the focus of our SEO efforts, and 2) the term VSEO is narrow enough that we can leverage our search engine optimization resources to impact the … [Read more...]

Part 1: The Search Term In February we began a VSEO Makeover of our website: iSpeakVideo.com (Our blogging efforts suffered a bit as a result. My apologies.) Over the next couple of weeks we’ll share with you the VSEO success we had and how … [Read more...]