Engagement: Key to Better Conversions

Every business on the Internet is in search of conversions. It doesn’t matter if you sell industrial products, real estate, cosmetics, or legal services. Your business is searching for a buyer to convert. Whether you know it or not, your effort is … [Read more...]

Relevance is the Key to Engagement

Recently a client in the international health and beauty category sent us a script for an introductory video. The purpose of the video was to entice users to sign up for a series of videos detailing the benefits of their latest product. The script … [Read more...]

The First Law of Conversions

Any conversion requires an exchange between buyer and seller. Usually a product is exchanged for a something of value. It could be as simple as a white paper given in exchange for an email address. The exchange is made; the conversion is … [Read more...]

Does a Video Spokesperson boost conversion rates for Websites?

This is a question we get quite often at iSpeakVideo.  Clearly, there is no majic bullet in online marketing.  But, there are a few things that over time have proven to help boost conversion rates up.  Video is on of those hot area that have been … [Read more...]

What is a Video Exit Pop?

    A video exit pop also known as a video boomerang is a tool which can be used to significantly decrease abandonment rates and recapture a potential customer's interest. When a visitor begins to exit a website, a video exit pop can appear and … [Read more...]

Adding a Video Spokesperson to your Auto Dealership Website

A video spokesperson can be a lifesaver for an auto dealer website. That all important first impression can be carried off in style with website talking heads that project the desired attitude to inspire confidence. Auto websites are by nature … [Read more...]

Incorporating a Walk On Spokesperson into Your Email Campaign

Adding video to your email in the form of a walk on spokes person can make a huge impact on how your emails affect the recipients. Video email punches the excitement up a notch, and a spokesperson can make a stronger connection with your prospect … [Read more...]

Online Video Spokesperson 2008- A Shift in Thinking

Introduction   Recently online video has revolutionized the way businesses can and will use the internet to advertise, educate and inform their prospects, customers and investors.  Streaming video content has now become easier, more effective and … [Read more...]

Ten Tips to Adding a Video Spokesperson to your website

Adding a Video Spokesperson to your website can not only improve conversion rates but also help you explain your product or service with ease.    Some companies do a very good job of using a Video Spokesperson on their website.  However, there … [Read more...]