iSpeakVideo is proud to announce that we are the top rated video spokesperson company by TopSEOS for April 2010. We are very a proud of this accomplishment. We always strive to deliver excellent customer service & innovative solutions for our growing list of clients.
See our #1 ranking: http://www.topseos.com/rankings-of-best-virtual-spokesperson-companies
Online Video Distribution
Once you have created website videos, you can use them to draw more attention to your website through video distribution. Video networks are becoming one of the search venues most often used for specific types of information, and if your business, service or product can be explained or demonstrated using a virtual presenter, you can take advantage of a huge network of video sites to promote your site.
The first step to getting an online video noticed is to properly submit it to the major video networks: YouTube, Yahoo Videos, AOL Videos, Revver and Metacafe, to start. Follow approved video SEO tactics by properly tagging your video with relevant keywords as well as your business name, address and phone number. Think about what searchers might input if they were looking for information on your topic, and use those keywords for tagging. Since Google indexes regular web content and video site content differently, you need tag carefully to ensure your video is categorized properly.
You should aim for the following when putting website videos together for online distribution:
Make sure your video is interesting, factually correct, and flows smoothly. You may wish to use professional web spokespeople to ensure that your video is of the highest quality.
Use the most relevant keywords from your website to SEO your video, and link back to your website. If all of your content is properly optimized, Google can serve up both your website listing and your online video to searchers.
Try for a humorous approach if possible, Most ‘viral videos’ (videos that get linked to and passed around generating thousands of hits) are videos that make people laugh. Avoid being crass, however.
Concentrate on video distribution to the main video sites first, but don’t neglect smaller niche sites and blogs that allow you to upload your video. The more people who get access to your video, the more potential views if they find it worthy enough to pass along.
Once you have created a captivating, informative video using a virtual spokesperson, you can begin video distribution. Think about what searchers might input if they were looking for information on your topic, and use those keywords for tagging. You can link your video back to your website, and link to your video from comments on blogs, social networks and in niche forums related to your product or service.
Visit www.ispeakvideo.com to learn more about web spokespeople and video distribution.
Choosing a Web Spokesperson – Self, or Talent?
If you’ve come to realize that a virtual greeter is one of the best ways to catch the attention of new visitors to your website and to keep them on your site longer, your next question is probably “Should I be my own video spokesperson or should I use talent?” There are good arguments either way, and you will need to weigh a variety of factors before making your decision.
The benefits of doing the acting for your online video yourself is that no actor bring quite as much passion to your topic as you can. Even if you are a little nervous or rough, as long as your heartfelt enthusiasm comes through you may be perfectly capable of starring in your own online video. Confidence and the ability to articulate clearly can be gained through rehearsal and coaching.
This is particularly true in industries where the person involved is the brand; the focus then is on selling the individual, not merely a product or service. Lawyers, doctors, dentists and various types of consultants may wish to act as their own web spokespeople simply because they need to create facial recognition to boost their brand and create that all important emotional connection with their patients or clients.
For others, a virtual greeter played by a seasoned actor may be the best option. If you simply need a website spokesperson to walk your visitors through your website, you may want a professional at the helm who can both keep their attention and smoothly explain the benefits of your product or service. The ability to deliver a confident, clear call to action should be paramount.
Choosing an actor to serve as your web spokesperson will require a little thought. You will want to consider your target demographic, including age, gender and level of education, and find an actor that can speak to them with authority. Above all, you want an actor who will inspire trust in your audience, convincing them that your site has the answers they need.
Incorporating an online video in your website means figuring out what your visitors need to hear, and delivering the script in a confident manner that neither condescends nor comes across as too casual. Your web spokesperson should be able to connect with the audience and capture their attention in order to relay your message for higher conversions and a lower bounce rate.
If you are having trouble deciding whether to cast yourself in your online video or to use an actor as your virtual greeter, visit www.ispeakvideo.com. We provide everything you need to create the perfect video, including scriptwriting, professional actors spanning all demographics, and the ability to produce a polished final product that increases the value of your site.